Video platform inventory

This page lists the operating entity, registered address and official privacy policy for commonly used self-media platforms, for campaign, account-compliance and data-processing due diligence.

Checked on 2026-09-27. Entities and policy URLs change; always confirm against the official page before relying on an entry. This page is an index only and is not legal advice.

Platforms

Platform	Operating entity (legal name)	Location	Privacy policy	Minors' policy
Douyin	Beijing Douyin Technology Co., Ltd. (北京抖音科技有限公司, formerly Beijing Microlive Vision Technology Co., Ltd.)	Room 2022, 2/F, Building 4, Courtyard A18, North Third Ring West Road, Haidian District, Beijing, China	Douyin Privacy Policy	Douyin Children's PI Protection Rules
Xiaohongshu (RED)	Xingin Information Technology (Shanghai) Co., Ltd. (行吟信息科技（上海）有限公司)	Rooms C201–C207, Building C, SOHO Fuxing Plaza, 368 Madang Road, Huangpu District, Shanghai, China	Xiaohongshu User Privacy Policy	Privacy policy §8 (minors)
Bilibili	Shanghai Kuanyu Digital Technology Co., Ltd. (上海宽娱数码科技有限公司)	485 Zhengli Road, Yangpu District, Shanghai, China	Bilibili Privacy Policy	Bilibili Minors' PI Protection Guidelines
WeChat Channels (视频号)	Shenzhen Tencent Computer Systems Company Limited (深圳市腾讯计算机系统有限公司)	35/F, Tencent Building, Kejizhong 1st Road, Maling Community, Yuehai Street, Nanshan District, Shenzhen, Guangdong, China	WeChat Privacy Protection Guidelines	Tencent Children's Privacy Statement
YouTube	Google LLC	1600 Amphitheatre Parkway, Mountain View, CA 94043, USA	Google Privacy Policy	YouTube Kids Privacy Notice

Notes per platform

Douyin (TikTok's mainland China counterpart)

• Operating entity: Beijing Douyin Technology Co., Ltd., renamed in March 2024 from "Beijing Microlive Vision Technology Co., Ltd." (北京微播视界科技有限公司).
• Registered address: Room 2022, 2/F, Building 4, Courtyard A18, North Third Ring West Road, Haidian District, Beijing.
• The privacy policy also lists a separate postal contact: Legal Department, Data Security and Privacy Protection Center, Building A, Rong Center, Chaoyang District, Beijing.
• Privacy policy: Douyin Privacy Policy
• Minors' policy: Douyin Children's PI Protection Rules

Xiaohongshu / RED

• Operating entity: Xingin Information Technology (Shanghai) Co., Ltd. and its affiliates.
• Registered address: Rooms C201–C207, Building C, SOHO Fuxing Plaza, 368 Madang Road, Huangpu District, Shanghai.
• Note: mainland-China Xiaohongshu and its overseas version rednote are operated by different entities; this page covers Xiaohongshu only.
• Privacy policy: Xiaohongshu User Privacy Policy
• Minors' policy: no standalone document — see section 8 (未成年人保护) of the Xiaohongshu privacy policy

Bilibili

• Operating entity: Shanghai Kuanyu Digital Technology Co., Ltd., the registered operator of bilibili.com and an affiliate of Bilibili Inc.
• Registered address: 485 Zhengli Road, Yangpu District, Shanghai.
• Privacy policy: Bilibili Privacy Policy
• Minors' policy: Bilibili Minors' PI Protection Guidelines

WeChat Channels

• Operating entity: Shenzhen Tencent Computer Systems Company Limited. WeChat Channels is a feature inside WeChat and does not have a separate operating entity.
• Registered address: 35/F, Tencent Building, Kejizhong 1st Road, Maling Community, Yuehai Street, Nanshan District, Shenzhen.
• Collection and use of Channels data is governed by the WeChat Privacy Protection Guidelines; there is no separate policy page.
• Privacy policy: WeChat Privacy Protection Guidelines
• Minors' policy: Tencent Children's Privacy Statement

YouTube

• Operating entity: Google LLC, incorporated under the laws of Delaware, part of Alphabet.
• Address: 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
• YouTube Terms of Service wording: "The entity providing the Service is Google LLC, a company operating under the laws of Delaware, located at 1600 Amphitheatre Parkway, Mountain View, CA 94043".
• Privacy policy: Google Privacy Policy
• Minors' policy: YouTube Kids Privacy Notice